We present the improvements of the Burger, Smoked Burger, Ground Beef and Meatball, highlighting the functional attributes and consumption occasions, generating desire through appetite appeal.
credits
agency: Hardcuore
direction: Breno Pineschi and Rafael Cazes
assistant direction: nicole morim
ART DIRECTION: NICOLE MORIM
executive production: Renata Garcia
production assistant: sandessa knaus 
CONTEnt strategy: Talita Barcelos and gabriela barbosa
Copywritting: emmerson leão 
project manager: isaac alves
photography direction: bruno machado 
photography assistant: andressa guerra and pedro cattete 
Photo edition: aNDRÉ KAWA 
Graphic design: jonas póvoa and lucca pineschi 
motion design: marcos rigobello and alex rezende
3d artist: lambuja 
food styling: norma lima 
stylist: antônio schuback 
stylist assustant: alice calzolari 
make up artist: sidney oliveira 
casting: victória pacini, matheus roberto and ana carolina de almeida 



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