An idea that is born in your head, passes through your hands, reaches your feet and go with you wherever you go. With a modern and dynamic language, we show the different possibilities to innovate and customize an exclusive sneaker on the Reserva's newest customization platform. This platform empowers consumers to express their creativity by designing the perfect sneaker model to match their unique style.
credits
agência: Hardcuore
creative direction: Breno Pineschi and Rafael Cazes
executive producer: Renata Garcia
project manager: Fernanda Rodrigues
design: Livia Nishibe, Lucca Pineschi, Patricia Clarkson
content: Gabriela Barbosa and Talita Barcelos
production: Deborah Zapata
3D ARTIST: GUSTAVO SCHINNER
MOTION DESIGN: ANDREW NISHIDA AND MARCOS RIGOBELLO
DESIGN: ALEXEI APOTEMKIN
SOUND DESIGN: TIAGO PICADO