I led the content strategy and paid media efforts to generate visibility for the documentary, which was inspired by Virginia Woolf's book. The campaign received coverage in various media outlets, reached millions of Brazilians, and the film was acclaimed by critics around the world.
credits
agency: Hardcuore
direction: Breno Pineschi
art direction: roma romama
head of operations: fernanda rodrigues
head of communications: gabriela barbosa
CONTEnt strategy : Talita Barcelos and gabriela barbosa
paid media specialist: talita barcelos and ana heloise barrios
Copywritting: natalia weber
project manager: isaac alves
3d and motion: alex rezende
designers: roma joana, lucca pineschi and nicole morim
